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Competing with information : a manager's guide to creating business value with information content

By:

Marchand, Donald A

Material type: Text

TextPublication details: John Wiley ChichesterGB 2000Description: x, 342 pAction note:

9/13/01 TESSA_H

Summary: Targets managers in presenting information i.e.information management, information systems, information technology etc., as a key resource in the search for competitive advantage. Identifies 4 areas in which managers can use information to create business value viz. adding value with customers and markets; creating new realities; minimising business risk; and reducing the cost of transactions and processes. Discusses how information can be used to achieve business results and explains how information management practices can be benchmarked, evaluated and transformed.

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Holdings
Item type	Current library	Call number	Status	Barcode
Monograph	CARICOM Documentation Centre	LRC 19.01.01 C737 (Browse shelf(Opens below))	Available	0000000017756

Targets managers in presenting information i.e.information management, information systems, information technology etc., as a key resource in the search for competitive advantage. Identifies 4 areas in which managers can use information to create business value viz. adding value with customers and markets; creating new realities; minimising business risk; and reducing the cost of transactions and processes. Discusses how information can be used to achieve business results and explains how information management practices can be benchmarked, evaluated and transformed.

9/13/01 TESSA_H

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