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Creativity business : a practical guide for creative thinking

By:

Goman, Carol Kinsey

Material type: Text

TextPublication details: Crisp Pub. Menlo Pub.US 1989Description: [2], iv, 82 pAction note:

3/7/00 M2LMGR

Summary: Defines creativity and provides a creativity quotient measuring instrument. Examines hindrances to creativity such as fear of failure; excessive stress; and doubting one's creative ability. Explains eighteen techniques for generating creative ideas. Lists basic considerations in selling an idea.

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Defines creativity and provides a creativity quotient measuring instrument. Examines hindrances to creativity such as fear of failure; excessive stress; and doubting one's creative ability. Explains eighteen techniques for generating creative ideas. Lists basic considerations in selling an idea.

3/7/00 M2LMGR

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