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Clicks and mortar : passion-driven growth in an internet-driven world

Pottruck, David S.

Clicks and mortar : passion-driven growth in an internet-driven world - San FranciscoUS Jossey-Bass 2000 - xxxiii, [3], 314 p.

Provides 3 guidelines for the way forward in the current Internet-transformed business scenario - firstly: building and sustaining of a passionate corporate culture based on strong values; secondly: leadership that models integrity both in private and corporate life, that communicates, and generates innovation; and thirdly: modifying management practices.

LRC 12.04.01 P871










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