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'Experience rules' : a scenario for the hospitality and leisure industry circa 2010 envisions transformation

Erdly, Marvin

'Experience rules' : a scenario for the hospitality and leisure industry circa 2010 envisions transformation - 2003

Notes that 'experience rules' anticipates a fundamental shift in how hospitality and leisure businesses will compete to provide customer satisfaction. Opines that the industry will focus on providing individually customized travel experiences.










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