Branding the Caribbean, sustaining growth
Vanderpool-Wallace, Vincent
Branding the Caribbean, sustaining growth - 2007
Compares the differences of the mind-set operating in the cruise industry with that of the land based industry. Opines that there is much to be learned from the cruise side of the equation.
Branding the Caribbean, sustaining growth - 2007
Compares the differences of the mind-set operating in the cruise industry with that of the land based industry. Opines that there is much to be learned from the cruise side of the equation.