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Developing strategic alliances (Record no. 48467)

MARC details
000 -LEADER
fixed length control field 00805nam a2200145Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260716043509.0
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER
Universal Decimal Classification number LRC 01.01.01 R572
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Rigsbee, Ed
245 ## - TITLE STATEMENT
Title Developing strategic alliances
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Crisp Pub.
Place of publication, distribution, etc. Menlo ParkUS
Date of publication, distribution, etc. 2000
300 ## - PHYSICAL DESCRIPTION
Extent vii, [1], 103 p.
520 ## - SUMMARY, ETC.
Summary, etc. Describes and provides examples of various types of strategic alliances e.g. alliances for cross promotion, community-based alliances, alliances with competitors to open new markets, and alliances for research. Explains how to find and select an alliance partner; and how to develop and maintain a healthy and vital alliance. Calls attention to areas of partnering pitfalls including: partners with conflicting values; misinformation; procedural flaws.
583 ## - ACTION NOTE
Time/date of action 7/31/03
Action agent TESSAH
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Monograph
Call number suffix R572
Call number prefix LRC

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