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Learning to make strategy : balancing discipline and imagination

By:

Szulanski, Gabriel

Material type: Text

TextPublication details: 2001Action note:

2/4/02 JOY_D

Summary: Reviews the strengths and limitations of both discipline and imagination in strategy making. Concludes by discussing ways in which companies can balance discipline and imagination in this process.

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Reviews the strengths and limitations of both discipline and imagination in strategy making. Concludes by discussing ways in which companies can balance discipline and imagination in this process.

2/4/02 JOY_D

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