00792nam a2200109Ia 4500080001700000245008700017260002400104300001300128500000800141520051400149583001900663  a09.05.06 I61  aCase studies on selected export promotion methods for small and medium sized farms  bITCaGenevaCHc1983  av, 91 p.  aIDS  aCompiles case studies on export promotion and export marketing methods, with particular reference to activities benefiting small and medium enterprises.  Gives four case studies on identifying potential exporters, three cases relating the experience of enterprises new to exporting, and cases on use of an export consultant on product adaptation and two cases on export marketing cooperation.  Each case or group of cases is introduced by explanatory comments and consideration of export marketing strategies.  c3/7/00kM2LMGR