00592nam a2200109Ia 4500080001800000100002000018245003900038260002800077300001200105520034600117583001900463  a02.01.01 A842  aAsplund, Gisele  aAn integrated development strategy  bWileyaNew YorkUSc1982  ax,131p.  aBridges the areas of business policy, marketing etc. on one side and behavioural organizational change and learning on the other.  Argues that these two areas must be successfully integrated if thorough and lasting change is to occur and suggests that certain specific techniques must be used in order to handle an integrated change process.  c3/7/00kM2LMGR