Strategic marketing of agricultural information services through the Organisation of Eastern Caribbean States (OECS) Agricultural Diversification Co-ordinating Unit
- St. John'sAG OECS 1994
- 1 v. (various pagings)
Recommends solutions to the problem of marketing agricultural information effectively to a broad range of clients. Focuses on the Market Intelligence System being developed by the Agricultural Diversification Co-ordinating Unit of the Organisation of Eastern Caribbean States. Develops a methodology for this system based on a strategic approach to marketing.