00552nam a2200109Ia 4500080002200000100001500022245003900037260003500076300001900111520029300130583001900423  aLRC 18.04.01 W119  aWade, John  aDealing effectively with the media  bCrisp Pub.aMenlo ParkUSc1992  a[2], iv, 83 p.  aProvides basic knowledge and skills for dealing comfortably, confidently and efficiently with any sector of the media - TV, radio or print.  Describes the goals, priorities and characteristics of media personnel.  Provides detailed guidelines for preparing to be interviewed by the media.  c3/7/00kM2LMGR