TY - BOOK AU - Goman, Carol Kinsey TI - Creativity business : a practical guide for creative thinking PY - 1989/// CY - Menlo Pub.US PB - Crisp Pub. N2 - Defines creativity and provides a creativity quotient measuring instrument. Examines hindrances to creativity such as fear of failure; excessive stress; and doubting one's creative ability. Explains eighteen techniques for generating creative ideas. Lists basic considerations in selling an idea ER -