00943nam a2200109Ia 4500080002100000100002500021245005300046260003500099300001600134520066400150583001900814  aLRC 12.01.01 O98  aOxenfeldt, Alfred R.  aDecision economics : some guidelines for leaders  bCrisp Pub.aMenlo ParkUSc1997  aviii, 90 p.  aPresents selected parts of the concepts and procedures of managerial economics designed to help executives to function.  Focuses on 4 tools of managerial economics - the hierarchy of objectives; models; cost concepts, and valuations of programmes and assets.  Explains how to construct the hierarchy of objectives and outlines the benefits of using it.  Explains how to develop various models and provides examples of an inventory model, an input-output model, and a causal and consequence net model.  Examines 3 key cost concepts viz. opportunity cost, sunk cost and intangible cost.  Describes some of the methods used to forecast in the valuation exercise.  c3/7/00kM2LMGR