00850nam a2200109Ia 4500080002200000100001800022245008300040260003400123300001700157520054900174583001700723 aLRC 08.16.01 L324 aLarkin, T. J. aCommunicating change : how to win employee support for new business directions bMcGraw-HillaNew YorkUSc1994 axiii, 252 p. aSuggests that direct communication between senior management and supervisors; face-to-face communication; and, communication of the relevant performance of the work area, are the best ways to communicate change to employees in large companies. Bases these suggestions on the theories that communication should be receiver-oriented; and should change behaviour. Warns against senior management communicating directly to frontline workers, and discusses strategies for improving communication between middle managers and frontline employees. c1/15/01kM2L