Goodstein, Leonard creator text New YorkUS McGraw Hill 1993 monographic ix, [3], 379 p. Presents the appplied strategic planning model and provides step-by-step methodology and technology for conducting the strategic planning process. Targets senior managers and consultants, especially. Deals with topics including: culture and applied strategic planning; values scan; contingency planning; and implementation. 8/31/01 TESSA_H LRC 02.01.02 G655