Bartels, Frank L. creator text ViennaAT UNIDO 2009 monographic vi, 47 p. Discusses the various dimensions of using direct investment and contractual modalities to service global markets by firms in international involvement. Deals with the related phenomena 'offshoring' and 'outsourcing' (OO). Uses the principles in the discipline of international business, as well as the 'lens' provided by the empirical evidence of foreign direct investment (FDI) by multinational enterprises (MNEs). 6/27/11 EVELYND 09.01.04 B283