00862nam a2200145Ia 450000500170000008000190001710000200003624500500005626000480010630000160015452004970017058300190066794200130068699900170069920260716043000.0 a12.04.01 W2895 aWarren, E Kirby aLong-range planning : the executive viewpoint bPrentice HallaEnglewood Cliffs, NJUSc1966 axvi, 108 p. aHighlights importance of long-range planning to national economy. Shows how corporate planning should not be done and discusses the nature of problems only business leaders can solve. Indicates major obstacles to successful planning. Shows how the absence of effective means of measuring and evaluating long-range planning leads to undesirable responses at operating levels. Outlines the components of a good measurement and control system for the evaluation of long-range planning efforts. c3/7/00kM2LMGR cMmW2895 c38174d38174