TY - BOOK AU - Wade, John TI - Dealing effectively with the media PY - 1992/// CY - Menlo ParkUS PB - Crisp Pub. N2 - Provides basic knowledge and skills for dealing comfortably, confidently and efficiently with any sector of the media - TV, radio or print. Describes the goals, priorities and characteristics of media personnel. Provides detailed guidelines for preparing to be interviewed by the media ER -