00686nam a2200145Ia 450000500170000008000220001710000240003924500660006326000350012930000190016452003040018358300190048794200170050699900170052320260716043237.0 aLRC 05.03.01 G631 aGoman, Carol Kinsey aCreativity business : a practical guide for creative thinking bCrisp Pub.aMenlo Pub.USc1989 a[2], iv, 82 p. aDefines creativity and provides a creativity quotient measuring instrument. Examines hindrances to creativity such as fear of failure; excessive stress; and doubting one's creative ability. Explains eighteen techniques for generating creative ideas. Lists basic considerations in selling an idea. c3/7/00kM2LMGR cMmG631kLRC c43233d43233