00972nam a2200121Ia 450000500170000008000210001710000250003824500530006326000350011630000160015152006640016758300190083120260716043238.0  aLRC 12.01.01 O98  aOxenfeldt, Alfred R.  aDecision economics : some guidelines for leaders  bCrisp Pub.aMenlo ParkUSc1997  aviii, 90 p.  aPresents selected parts of the concepts and procedures of managerial economics designed to help executives to function.  Focuses on 4 tools of managerial economics - the hierarchy of objectives; models; cost concepts, and valuations of programmes and assets.  Explains how to construct the hierarchy of objectives and outlines the benefits of using it.  Explains how to develop various models and provides examples of an inventory model, an input-output model, and a causal and consequence net model.  Examines 3 key cost concepts viz. opportunity cost, sunk cost and intangible cost.  Describes some of the methods used to forecast in the valuation exercise.  c3/7/00kM2LMGR