00599nam a2200157Ia 450000500170000008000230001710000230004024500280006325000130009126000350010430000150013952002330015458300190038794200180040699900170042420260716043240.0 aLRC 12.04.01 G3822 aGerson, Richard F. aBeyond customer service aRev. ed. bCrisp Pub.aMenlo ParkUSc1998 avi, 108 p. aExplains how to retain customers through employee training, good customer service, and effective communication. Provides insights into the needs and expectations of customers. Lists 25 successful customer retention programmes. c3/7/00kM2LMGR cMmG3822kLRC c43324d43324