00467nam a2200121Ia 450000500170000010000160001724501040003326000090013752001590014658300170030594200060032299900170032820260716043427.0  aYun, Haejin  aFactoring poverty and culture into HIV/AIDS campaigns : empirical support for audience segmentation  c2001  aArgues in favour of the selection of content and dissemination channels based on audience differences in HIV knowledge, perceptions and media preferences.  c8/23/01kM2L  cA  c47045d47045