Marketing crafts and visual arts : the role of intellectual property : a practical guide 

 - GenevaCH  ITC/WTO  2003 
 - xii, [1], 135 p. 
<br/><br/> Bibliography: p. 134-135 
<br/><br/> Provides a basic knowledge and understanding of marketing techniques and of intellectual property to artisans, craft entrepreneurs and visual artists, to enhance the chances of their business success. 
<br/><br/><label>Universal Decimal Class. No.: </label>09.03.01 I61