00461nam a2200121Ia 450000500170000010000320001724500460004926000090009552001950010458300170029994200060031699900170032220260716043856.0 aVanderpool-Wallace, Vincent aBranding the Caribbean, sustaining growth c2007 aCompares the differences of the mind-set operating in the cruise industry with that of the land based industry. Opines that there is much to be learned from the cruise side of the equation. c4/4/08kJOYD cA c55945d55945