Using authenticity to achieve competitive advantage in medical tourism in the English-speaking Caribbean

Using authenticity to achieve competitive advantage in medical tourism in the English-speaking Caribbean Chambers, Donna creator text 2008 monographic Argues that, in order to achieve competitive advantage in the niche sector of medical tourism, the countries of the English-speaking Caribbean will need to focus on an interpretation of medical tourism as being about wellness, rejuvenation and healthy living. 8/6/08 JOYD 20260716043913.0