000 01011nam a2200133Ia 4500
080 _a09.04.05 H885
245 _aCaricom hotel market sector penetration project : final report
260 _bHorwath and Horwath
_aLondonGB
_c1988
300 _a127 p.
500 _aIDS
520 _aGives general and economic overview of region focusing on the tourism and hotel sector. Presents research findings for 12 CARICOM Countries discussing demand and supply for hotel accomodation and for main products consumed by hotel sector; distribution and marketing methods and products with potential for hotel usage. Presents global estimates of hotel consumption by major product for the CARICOM region. Identifies market opportunities within the hotel sector for goods produced within the region noting constraints to market development and highlighting products with greatest penetration potential. Outlines strategy for increased market penetration of the hotel sector.
583 _c3/7/00
_kM2LMGR
942 _cM
_mH885
999 _c15135
_d15135