000 00657nam a2200133Ia 4500
080 _aLRC 05.03.01 G631
100 _aGoman, Carol Kinsey
245 _aCreativity business : a practical guide for creative thinking
260 _bCrisp Pub.
_aMenlo Pub.US
_c1989
300 _a[2], iv, 82 p.
520 _aDefines creativity and provides a creativity quotient measuring instrument. Examines hindrances to creativity such as fear of failure; excessive stress; and doubting one's creative ability. Explains eighteen techniques for generating creative ideas. Lists basic considerations in selling an idea.
583 _c3/7/00
_kM2LMGR
942 _cM
_mG631
_kLRC
999 _c19898
_d19898