000 00941nam a2200133Ia 4500
080 _aLRC 02.01.02 H3391
245 _aHarvard business review on corporate strategy
260 _bHarvard business review on corporate strategy
_aBostonUS
_c1999
300 _av, 260 p.
500 _aLocated in the Learning Resource Centre.
520 _aDiscusses the role of resources, administrative organization, and businesses, in the formulation of great corporate strategies. Explains why some competitors are more profitable than others; how to practise core competence; and how to develop sensible diversification strategies. Warns against the hasty pursuit of synergy, and addresses changes which multi-national companies need, in order to compete successfully in the present post-imperialist era. Also discusses the strategic significance of building and managing a company's capabilities.
583 _c2/12/01
_kTESSA_H
942 _cM
_mH3391
_kLRC
999 _c23299
_d23299