000			00644nam a2200109Ia 4500
100			_aPrice, Neil
245			_aPerformance of social marketing in reaching the poor and vulnerable in AIDS control programmes
260			_c2001
520			_aReviews evidence on the impact and effectiveness of condom social marketing programmes (CSMPs) in reaching the poor and vulnerable with information, services and products in the context of HIV/AIDS/STD prevention and control. Assesses the extent to which social marketing is effective in improving access for the poor and vulnerable using a number of variables.
583			_c10/25/01 _kJOY_D
942			_cA
999			_c23858 _d23858