000 00672nam a2200133Ia 4500
080 _a09.04.05 U587
245 _aPromoting foreign investment in tourism
260 _bUN
_aNew YorkUS
_c2010
300 _ax, 63 p.
520 _aPresents a case for investment promotion agencies (IPA) to consider which tourism sectors and subsectors within their territory could generate internationally mobile projects, which of these should be targetted for promotion and to develop specific criteria. Develops and implements contact strategies for targetted firms and finally evaluates the results of its efforts.
583 _c6/30/11
_kEVELYND
650 _aTOURISM
942 _cM
_mU587
999 _c34894
_d34894