000 00604nam a2200121Ia 4500
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100 _aMINTZBERG, Henry
245 _aRethinking strategic planning. Part I: Pitfalls and Fallacies. Part II: New Roles for Planners.
260 _c1994
520 _aExamines what went wrong with strategic planning, and the lessons that could be learnt from that experience - both about the management processes and about the planners. Concludes that strategic planning has never been strategy making, which is a process of synthesis, not just analysis.
583 _c3/7/00
_kM2LMGR
942 _cA
999 _c44889
_d44889