Secrets of electronic commerce : a guide for small and medium-sized exporters (Record no. 47715)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00689nam a2200145Ia 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260716043446.0 |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER | |
| Universal Decimal Classification number | 09.01.01 I612 |
| 245 ## - TITLE STATEMENT | |
| Title | Secrets of electronic commerce : a guide for small and medium-sized exporters |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | ITC |
| Place of publication, distribution, etc. | GenevaCH |
| Date of publication, distribution, etc. | 2000 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | x, 267 p. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Explains how to develop an e-commerce strategy and conduct online market research. Outlines marketing and online communication techniques. Answers questions on legal and financial issues. Highlights characteristics of successful websites and deals with technical, policy and country-specific issues and online procurement. |
| 583 ## - ACTION NOTE | |
| Time/date of action | 6/12/02 |
| Action agent | JOY_D |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | TRADE |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Monograph |
| Call number suffix | I612 |
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