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Strategy : framing business intentions.

By:

MATHUR, Shiv Sahai

Material type: Text

TextPublication details: 1986Action note:

3/7/00 M2LMGR

Summary: Argues that in order to assess its ability to gain a competitive advantage, the firm also has to have the capacity to analyse systematically not only its own capabilities but also the industries in which it may be involved and the rivals it is likely to meet.

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Argues that in order to assess its ability to gain a competitive advantage, the firm also has to have the capacity to analyse systematically not only its own capabilities but also the industries in which it may be involved and the rivals it is likely to meet.

3/7/00 M2LMGR

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1 COMMERCE INTERNATIONAL
2 COMMERCE INTERNATIONAL

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