Using authenticity to achieve competitive advantage in medical tourism in the English-speaking Caribbean (Record no. 56511)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00581nam a2200121Ia 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260716043913.0 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Chambers, Donna |
| 245 ## - TITLE STATEMENT | |
| Title | Using authenticity to achieve competitive advantage in medical tourism in the English-speaking Caribbean |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 2008 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Argues that, in order to achieve competitive advantage in the niche sector of medical tourism, the countries of the English-speaking Caribbean will need to focus on an interpretation of medical tourism as being about wellness, rejuvenation and healthy living. |
| 583 ## - ACTION NOTE | |
| Time/date of action | 8/6/08 |
| Action agent | JOYD |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Analytic |
No items available.